The history of Puma’s development
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Puma sports shoes have gain a growing number of fans, people who like them will be attracted by their unique design concept and the style, nowadays, it seems a fashion to have a Puma shoes and a good knowledge of Puma .Today I want to tell you some thing about the original history of Puma, Let us look at it together.

1. Puma, founded in Herzogenaurach Germany in 1948 ,is now a famous band of sports requisite in the world, Puma’s English words as PUMA, which means a famous kind of animal, and now it is a type of large multinational corporation in German ,mainly producing shoes and sportswear.
2.The Founder: Rudolf • Dassler in 1924, Rudolf Dassler joined the company Dassler of his brother Adolf Dassler’s(nicknamed Adi) and soon the name of the company was changed into Dassler Brother Company.
3.In the middle of 1930s, Dassler Brother Company had grown into a leading company with nearly a hundred employees and more than thirty kinds of the global sports shoes models. Dassler Brother Company resumed its business with 47 employees After World War II, making the first post-war sports shoes.
4.In 1948, Adolf Dassler changed the company’s name into adidas,which was the combination of his own name Adi and das Dassler Brother will be Company was then at its end. The elder brother Rudolf Dassler parted from his younger brother Adolf Dassler and set up the company PUMA ,It was mainly run in the same direction as his brother’s company did , both were spotted to the sporting goods, which meant that they were competitors since then.
5. In1986, Puma joined Munich and Frankfurt stock exchanges. Today, Puma has more than3,200 employees and sell its products to over 80 countries. In 2003, The Company’s assets reached 1.2 billion Euros.
6. Puma’s shoes and clothing have been extremely welcomed in the hip-hop graffiti culture, both home and abroad. During the time between 1970s and 1980s, Puma, as well as Adidas, was one of the famous representative of hip-hop graffiti culture .Puma, with a history of 61- year-old in the sportswear brand, is now in the first line all over the world ,with appeal and influence.
7.Puma’s fifty- year-old history has been recoded on the pages of achievements in the sportswear industry. Puma accompanied Billy to enter the final champion game in the World Cup, as well as Baker, one of the best tennis players, to win final champion game the Wimbledon grass. It always try to cooperate with the top athletes and continue to pursue the latest technology to produce the best sports equipment.
8.Puma’s founder Rudolf Dassler, established the German brand in 1948, PUMA has been for decades among the key players in the sports world in recent years. With a better combination of sports and fashion, Puma has become one of the favorite brands for young people. The city Herzogenaurach, located in the state of Bavaria in southern German, has drawn much attention because Puma’s headquarters locating there,which makes it change from a unknown town, mainly produced textile goods, into a famous city.
Now, we have a basic knowledge of the history of Puma’s development, we know that famous sportswear brand also starts from a small accompany, but he founder just stick to it and never give up, which is the key of success. Next time, I will bring more knowledge about Puma to you.

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